Today's world is constantly in flux. Politically, educationally, technologically ... the one constant in life is change. One that that will never change, however, is the need for newspapers.
Newspapers exist and they've been around for so long for many reasons. Perhaps the most important of these is that the knowledge contained within our page borders can be trusted. Journalists are trained in presenting all sides of a story while taking no side of our own. Stories are told to deliver fact, not to persuade the reader to think one way or another.
In today's world, it's more important than ever that people can trust newspapers. There are of course tabloid publications that openly twist and sensationalize. They are simply filling a niche market. Social media can sometimes blur the lines between tabloid, opinion and newspaper-level reporting. While social media has positive aspects in how it allows anyone to weigh in on any matter at any time, that same positive can also serve as a negative as too many people take what is written on social media on the same credibility of actual reporting.
Social media and cable news shows that create this blurred effect between journalism and entertaining a specific demographic have not broken the major news stories of the past couple of months. True journalists have.
If you only had Facebook and Twitter to rely upon for information in your community, who would hold your elected officials, school district and other community organizations accountable to you? Could you trust the third-hand rumor your neighbor posted on Facebook as “fact?"
Traditional journalism does change its presentation form and that's not necessarily a bad thing. We must fully embrace online capabilities and all the advantages that come with it.
Still there's just something about having that newspaper in your hands during a morning coffee or after dinner.
Imagine a world without newspapers — there would be no watchdogs for the fiscal responsibility of public funds, no in-depth investigation worth any sort of credibility and no way to catch up on all the news and sports from the community in which you work and live.
What we need in return is the community's continued support. There are some out there who, because of social media, have come to believe all news should be free. Advertisers shouldn’t be asked to support it and consumers shouldn’t have to pay to read it. However, none of these people would show up for work 40 hours or more a week and not expect to receive a paycheck.
Please understand the amount of personnel and expense it takes to be at all of the events, meetings and games and to bring those stories to you. Subscribers are paramount to sustaining a newspaper, as advertising is its lifeblood. It is still special to be a part of what we do: to have your stories told and your business advertised in our newspapers.
For those of you who have been a part of our subscriber base, we thank you. For the rest of you, we encourage you to get on board as we plan on being around for a very long time.